Posted on February 9, 2018
I am a wedding photographer but also a commercial portrait and business photographer based in Plymouth Devon, and I travel all over the UK capturing business portraits, team photographs, personal brand stories, and commercial imagery.
Photography is more crucial to the promotion of business than it has ever been… the power of visual communication has increased with the rise of digital and social media such as Facebook, Twitter etc. It is proven that personal brand photography is far more likely to engage your potential customers than text alone. Making it necessary to include imagery on your website and printed marketing materials to help get your message across. Therefore making it crucial to use good quality and engaging images that are right for your brand.
Here are 5 ways that professional photography can benefit your wedding business
1.Increased enquiries from your high quality commercial imagery
There is a direct link between using high-quality imagery and an increase in enquiries. Professionally shot images can show your work in its very best light, generate more interest in your business, increase enquiries, and in turn, revenue.
2. Stand out from the crowd with your personal brand photography
To stand out in the wedding industry you need to find ways to set yourself apart from the competition. Investing in your own professional photography will really help to strengthen your brand and help you to stand out from the crowd.
3. Cost Benefits from your professional yet natural headshots
Professional photography can deliver a high return on investment. Excellent imagery that truly represents your business can increase enquiries and result in better turnover. Whilst it’s true that professional photographers can charge high fees for their work, these fees are often justified depending on the client’s requirements; number of photographers, use of finished images, shoot crew etc. But, think of all places you can use the photos you’ve invested in — social media, websites, blog posts, brochures, ads, webinars, presentations, newsletters and more. When photography is done well, it should be something that you use many times over. More often than
not, professional photography is more affordable than you think, and any experienced professional can scale a project to fit within reasonable budget constraints.
4. Social media content from your personal brand photo shoot
Today, social media is the foremost marketing channel for most industries, but it is particularly important to the wedding industry. From Facebook to Instagram, and many others in between, social media has managed to bring customers and brands closer than ever before through vibrant
and creative visual branding. Your social media presence could benefit hugely from having professional images of your business, venue or products, raising you above the white noise of the competition.
5. Sell a story with your professional portraits – people want to get to know you!
Weddings are all about emotion. You can use photography to tell a visual story about your wedding business or show off your new product in it’s best light. People are by nature visual and curious. Psychology and marketing go hand in hand, especially in the wedding industry. If you can evoke an emotional connection or response with your marketing message, there is a better chance it will resonate with your customers.
6. Keeping it real – the personal touch
Your imagery can reassure customers that you are a business with real people and real products or services. Competition in the wedding industry is strong and when people consider your company, they will want to see the faces of the people they’ll be doing business with and feel reassured. This is something that stock or bought photos just can not do. If you’re a wedding venue there’s no substitute for shots of happy couples enjoying the best day of their lives with your venue as a stunning backdrop. If you’re a wedding supplier, people want to see beautiful images of your past projects and commissions. If you’re a wedding planner, show yourself in action setting up a wedding or meeting with clients. This type of visual branding will also help people instantly understand what you do and what your values are.
These are just five ways professional photography can benefit your wedding business, but here at Liberty Pearl we believe there are many more.
If you’d like to learn more about how excellent photography can increase your enquiries or sales sign up now for your free personalised visual branding consultation.
Posted on January 14, 2018
Kristof and Eva’s wedding took place at the idyllic venue of Manoir de Clenord in the heart of the Loire Valley.
They’re both originally from Belgium, but chose to get married in France so that they could have a relaxed celebration outside.
The weather is the single biggest reason that many of our couples opt for destination weddings rather than staying here in the UK.
It was lovely to be able to watch Kristof and Eva looking over their images and being able to relive every moment captured and created by us.
As well as travelling all over the UK, we’re huge fans of international travel.
In the past few years we’ve photographed and filmed wedding ceremonies in Ibiza, France, Cape Town, Spain, Ireland, New York and Scotland.
And next year is shaping up to be just as exciting with lots of weddings and elopements already planned in Santorini, France, Italy and Portugal.
For us, it’s a dream come true to combine travel with capturing weddings in a relaxed way, whilst making the most of the natural environment.
Please check out Eva & Kristof’s full wedding on our blog.
We are destination wedding photographer’s based in the UK who love to photograph adventure elopements and nature inspired weddings, in wild locations, filled with natural light, and travel all around the world.
With an editorial approach, we regularly photograph weddings in London, Ibiza and France, but our work has taken us further afield to Cape Town South Africa, Ireland, Scotland, The Loire Valley France and Spain. Next season we are also heading to Provence in France, Santorini in Greece, Portugal, Ibiza and Tuscany in Italy!
If you have recently become engaged and are thinking of having a destination wedding – congratulations!
Do please do get in touch via our contact page as we’d love to hear from you.
Posted on January 9, 2018
As another year comes into sharp focus, it’s easy to set yourself resolutions.
Resolutions that you will no longer eat chocolate, that you will go to the gym more or that you will steer clear of alcohol for the first three months of the year.
And then somehow within a couple of weeks, when the resolve has started to wear off and an invite to a must attend party arrives, you waiver and give in. Just one glass of wine won’t hurt will it? Just one week off exercising will be fine.
But what if rather than just plucking random resolutions out of thin air, you purposefully sit down and think about what you want to achieve in 2018?
What if you pull together some goals and then look more closely at how you will be able to achieve them?
What will you have done by March? What will have been ticked off by June? Where will you be by September? And then as the end of the year comes around again what can you say you have achieved?
I started out as a single mum with a very strong reason to make my business dreams a reality. I needed to provide for and support my 4 year-old daughter to ensure we maintained the quality of life that we had. I had six weeks money in the bank, and as I was by myself, I had no one to fall back on or borrow money from. I just knew that I had to make it work.
Four years later, and after a lot of hard work, networking and giving back, I now run a successful six-figure photography and film collective. I also inspire other female entrepreneurs to achieve their dreams, through coaching, mentoring and workshops.
Having a clear focus at the outset is always important. Have in mind where you want to be. What is your end goal?
Set yourself stretch targets but also think about what is possible to achieve if you set your mind to it.
At the start of my journey I only had a handful of weddings booked. But to match my corporate salary I knew I had to have at least 30 secured by the start of the year. It was daunting at first, but I networked, and took any and all work that came my way. By the time I finished my accounts for the year – I had a turnover that matched my previous salary.
I had also achieved everything that I set out to do.
And now I realise the importance of setting myself goals at the start of every year and I do this not only for my business but also for my life.
Where do I want us to go on holiday? What experiences would I like my daughter to have this year? What else can I make happen so that as well as the hard work, we also have fun with a capital F?
So yes, it’s easy to dismiss New Year’s Resolutions if you set them in a half-hearted way. Of course, it means you’re more likely to break them.
But if you intentionally focus on where you want to be – anything is possible.
And only you know what your hopes and dreams are.
So why not take the first steps to making them a reality? What’s holding you back?
Amber Leach is the founder of The Liberty Pearl Photo & Film Collective and works alongside four other Associate Photographers across the UK and internationally. She also provides mentoring and coaching for female entrepreneurs. In January she is launching her new Be Audacious programme for Professional Photographers looking to build their six-figure wedding business in 2018.
For more details visit: https://libertypearlphotography.com/be-audacious/
Images on this page: Laura Rimmer Health Coach
Posted on December 30, 2017
HAPPY NEW YEAR!
To celebrate we are offering all our wonderful wedding couples a Free Wedding Album With All Full Day Wedding Photography Packages Booked in January 2018!
Taking a relaxed and unobtrusive approach to wedding photography, the photographers here at Liberty Pearl Photo & Film Collective capture the story of each wedding through a collection of beautiful and natural images, capturing the special and spontaneous moments for you to treasure for many years to come.
Take advantage of our brilliant promotion, where we are currently offering couples a free Sim Imaging Fine Art wedding album worth £600 with every full day wedding photography package.
The result? An inspired set of images displayed in a gorgeous album of fresh-from-the-day memories that you’ll treasure a lifetime.
The package includes a beautiful bespoke linen fine art 10×10 30 page wedding album by Sim Imaging.
Simply quote ALBUM2018 when sending your enquiry but please note this special offer is only valid for bookings made (with deposit paid and contract signed) before midnight on January 31st 2018.
Beautiful, calm, love-infused, nature-inspired – welcome to the Liberty Pearl Photo & Film Collective! We are a photography and videography team of wedding and elopement photographers based in Devon and Cornwall.
We love to travel and capture beautiful weddings all over the UK and Europe and beyond!
Contact us now via our contact webpage to see which photographers we have available on your wedding date! xx
Posted on November 15, 2017
Choosing a gift for any occasion can be hard. Not everyone is a natural at selecting presents their friends and family will love. You can get yourself into a tizzy trying to think of something brilliant that no one else will think of. There are so many options and yet all your ideas seem unoriginal and boring. One of the things you should consider is getting people things they can do. They get an experience and to make some memories, instead of just having an item to keep. Family photography vouchers give your giftee both things. They get to spend a few hours doing something fun, and they have something they can keep at the end of it. Check out these top reasons they make an awesome present.
A Present on Their Terms
When you look at experiences for people to enjoy, you might consider certain events. Perhaps you’ve thought about buying them tickets to a concert or a show. However, if you do this, they have to go on the date of the event. That means they have to work it into their schedule, which might be inconvenient. With family photography vouchers, they can choose when to book their studio session. They get to decide when it’s best to use their gift and how they want to use it. Giving any kind of gift voucher offers people more flexibility so that they can be in control of their present.
A Gift That Can Last Forever
Many presents are just fleeting things. They might be an experience that lasts a day, or something to eat or drink that’s soon consumed. The best presents are often the ones that last a long time. The person who received the gift can look at it and remember who got it for them. A family photography session provides both a fun day and gifts that your friends or family can keep. Photographs can last for years, especially now that we can keep digital copies. You can have both prints and files so that you can make more prints in the future. Photos are a gift that keeps on giving.
PLEASE FILL OUT THE ORDER FORM BELOW TO PURCHASE YOUR FAMILY PHOTO SHOOT VOUCHERS!
November special offer – 25% off our full day wedding photography packages – Devon and Cornwall elopement and wedding photographer
Posted on November 5, 2017
Celebrating our fourth year in business with a brilliant promotion for wedding planning brides!
November special offer – 25% off our full day wedding photography packages – Devon and Cornwall elopement and wedding photographer
Taking a relaxed and unobtrusive approach to wedding photography, the photographers here at Liberty Pearl Photo & Film Collective captures the story of each wedding through a collection of beautiful and natural images, capturing the special and spontaneous moments for you to treasure for many years to come.
Our fabulous Full Day Package includes 10 hours of wedding photography with one of our associate photographers; a pre-wedding consultation, site visit and full review of the venues and their grounds to establish a shooting plan and poor weather contingency plan; a password protected web gallery for friends and family to view, download and purchase prints; 600-800 (royalty free) images from your day; and all images professionally edited in both colour and black and white.
Check out some of our wonderful weddings on our website for a flavour of how your wedding may look from the Liberty Pearl lens, and get in touch to check availability and prices today.
WE ONLY HAVE 10 OF THESE DISCOUNTED PACKAGES AVAILABLE SO PLEASE CONTACT US NOW TO AVOID DISAPPOINTMENT!
Check out our Facebook page galleries for our most recent wedding sneak peeks!
Happy wedding planning xxxx
Please note, this discount cannot be used in conjunction with any other offer and does not include any of our products or extra services e.g wedding albums.
Posted on November 3, 2017
Here at Liberty Pearl Photo & Film Collective, there’s nothing we love more than a destination wedding.
Kristof and Eva’s French celebration highlighted many of the reasons why.
They had chosen the idyllic venue of Manoir de Clenord, which is nestled in lush greenery in the heart of the Loire Valley.
They spent the day beforehand celebrating with a beautiful outdoor brunch with their friends and family and then on the day of the actual wedding, the relaxed and rustic vibe continued long into the night.
One of the big reasons they chose to get married in such beautiful surroundings was because of the weather and being able to have the ceremony outside.
Every stage of their special day was as memorable as the next.
The bridesmaids wore different shades of coral whilst Eva’s stylish long-sleeved lace gown by Rime Arodaky perfectly complemented their surroundings.
The flowers were a blend of pinks and corals and looked stunning dotted around the venue and in tabletop displays. Another highlight for us was that amazing wedding awning!
Congratulations both on such a special celebration of your love.
Other suppliers who helped with the magic include:
PLANNING AN ELOPEMENT OR WEDDING IN EUROPE OR FURTHER AFIELD?
If you are looking for your Elopement or Destination Wedding Photographer in Italy, Ibiza, France, Spain, Paris, New York, Cape Town, Iceland, Portugal or anywhere else in the world just as beautiful then you are in the right place.
I love travelling and I love people, so destination weddings are the perfect combination!
We create a bespoke package depending on the location but our prices are very reasonable.
Please visit our contact page to check if we are available for your wedding date.