5 ways professional photography can benefit your wedding business

I am a wedding photographer but also a commercial portrait and business photographer based in Plymouth Devon, and I travel all over the UK capturing business portraits, team photographs, personal brand stories, and commercial imagery.

Photography is more crucial to the promotion of business than it has ever been… the power of visual communication has increased with the rise of digital and social media such as Facebook, Twitter etc. It is proven that personal brand photography is far more likely to engage your potential customers than text alone. Making it necessary to include imagery on your website and printed marketing materials to help get your message across. Therefore making it crucial to use good quality and engaging images that are right for your brand.

Here are 5 ways that professional photography can benefit your wedding business

Personal Brand Photography in Devon London Bristol

1.Increased enquiries from your high quality commercial imagery

There is a direct link between using high-quality imagery and an increase in enquiries. Professionally shot images can show your work in its very best light, generate more interest in your business, increase enquiries, and in turn, revenue.

2. Stand out from the crowd with your personal brand photography

To stand out in the wedding industry you need to find ways to set yourself apart from the competition. Investing in your own professional photography will really help to strengthen your brand and help you to stand out from the crowd.

3. Cost Benefits from your professional yet natural headshots

Professional photography can deliver a high return on investment. Excellent imagery that truly represents your business can increase enquiries and result in better turnover. Whilst it’s true that professional photographers can charge high fees for their work, these fees are often justified depending on the client’s requirements; number of photographers, use of finished images, shoot crew etc. But, think of all places you can use the photos you’ve invested in — social media, websites, blog posts, brochures, ads, webinars, presentations, newsletters and more. When photography is done well, it should be something that you use many times over. More often than

not, professional photography is more affordable than you think, and any experienced professional can scale a project to fit within reasonable budget constraints.

4. Social media content from your personal brand photo shoot

Today, social media is the foremost marketing channel for most industries, but it is particularly important to the wedding industry. From Facebook to Instagram, and many others in between, social media has managed to bring customers and brands closer than ever before through vibrant

and creative visual branding. Your social media presence could benefit hugely from having professional images of your business, venue or products, raising you above the white noise of the competition.

5. Sell a story with your professional portraits – people want to get to know you!

Weddings are all about emotion. You can use photography to tell a visual story about your wedding business or show off your new product in it’s best light. People are by nature visual and curious. Psychology and marketing go hand in hand, especially in the wedding industry. If you can evoke an emotional connection or response with your marketing message, there is a better chance it will resonate with your customers.

6. Keeping it real – the personal touch 

Your imagery can reassure customers that you are a business with real people and real products or services. Competition in the wedding industry is strong and when people consider your company, they will want to see the faces of the people they’ll be doing business with and feel reassured. This is something that stock or bought photos just can not do. If you’re a wedding venue there’s no substitute for shots of happy couples enjoying the best day of their lives with your venue as a stunning backdrop. If you’re a wedding supplier, people want to see beautiful images of your past projects and commissions. If you’re a wedding planner, show yourself in action setting up a wedding or meeting with clients. This type of visual branding will also help people instantly understand what you do and what your values are.

These are just five ways professional photography can benefit your wedding business, but here at Liberty Pearl we believe there are many more.

If you’d like to learn more about how excellent photography can increase your enquiries or sales sign up now for your free personalised visual branding consultation.

Hayne Devon Wedding Gardens & Wedding Venue Visit

Hayne Devon Wedding Venue Photographer Liberty Pearl Photography

We had the best time visiting this this absolutely beautiful wedding venue today! As you can tell from the photos I absolutely love flowers and I feel so happy when surrounded by nature.

Today Hayne Devon had it’s gardens open for the National Garden Scheme. Hayne has a magical Walled Garden brimming with mature trees, shrubs, roses and borders. Highlights include beautiful tree peonies, mature wisteria in both purple and white and rambling wild roses in combination with a more modern Piet Oudolf style perennial planting which surrounds the recently renovated grade II* farm buildings … magic, mystery and soul by the spadeful!

Hayne, devon is a young and creative wedding and events space. Set In The Rolling Hills Of Rural Mid Devon. The historic 17th century Threshing Barn looks out towards sacred groves of woodland and lies in the heart of 25 acres of glorious grounds and enchanting gardens. South facing, the site gets the first and last of the sun and has breath-taking views across an ancient valley which steps down to a bend in River Yeo.

To find out more about this beautiful venue visit this venue visit their website.

If you would like to find out more about our wedding photography visit our contact page.

The Duke Wedding Collection Live – Plymouth

Are you the type of bride looking for inspiration, new trends and stylish accessories? The Duke Wedding Collection: Live at Plymouth’s award winning Duke of Cornwall Hotel is the wedding event for you.

We were honoured to be asked to capture the Duke’s first wedding event since it’s wedding relaunch this September. The Duke of Cornwall Hotel in Plymouth is a fairytale wedding venue and the event oozed with glamour and vintage splendour.

In between taking photos I spoke to lots of lovely brides, grooms and their families, about the stunning venue and their exciting wedding plans. Many brides took the opportunity to explore this gorgeous venue and enjoyed some top-notch wedding inspiration along the way. It was fantastic seeing so many talented, creative local wedding suppliers all under one roof.

There was also a brilliant prize is up for grabs, in the form of ‘a fabulous vintage experience’, which includes a photo shoot and Champagne ‘Tea at the Top’ with butler service.

With gorgeous wedding inspiration aplenty, a live fashion show and live entertainment amongst the day’s delights, make the event a must in your wedding planning calendar, details coming soon.

You can watch a lovely video from the day made by the fabulous Baxter and Ted  here.

For details of the amazing wedding suppliers from the day you can go to the bottom of the page.

List of suppliers from the event

www.clarekinchinphotography.co.uk

www.libertypearlphotography.com

www.teamobrides.co.uk

www.DanBrazier.com

www.thewindsorcarriagecompany.co.uk 

www.norsworthyweddings.com

www.peboryon.com

www.withaflourish.co.uk

www.inspire-hire.co.uk

www.tobylowephotography.co.uk

www.amariestationery.co.uk

www.yourbigevent.co.uk

www.HazelParsons.com

www.juleschampionfloraldesign.co.uk

www.the-wedding-company.co.uk

www.aphroditebrides.co.uk

Liberty Pearl Vintage Photo Booth

www.cutmeoffaslice.com

www.baxterandted.com

www.thedukeofcornwall.co.uk

www.sewansome.co.uk

www.cornishcelebrants.co.uk

www.celebrationballoonsandevents.co.uk

www.luxurydrive.co.uk

www.watercolourweddings.com

www.hisandhersweddingboutique.co.uk

A Hollywood Glamour Vintage Wedding Shoot at The Duke of Cornwall Plymouth

We are delighted to be sharing the beautiful pictures from this Hollywood Glamour Vintage wedding shoot that took place at The Duke of Cornwall Hotel in Plymouth.

The pictures showcase the hotel’s facilities for weddings in all their splendour, and we love the Hollywood Glamour styling that works perfectly at this stunning hotel.

The Duke of Cornwall is a venue bursting with history and elegance, so when we were planning this inspirational shoot the elegance of the 1930s seemed to capture the spirit of the hotel.

We are really looking forward to showcasing the photos at the DUKE WEDDING COLLECTION: LIVE.

on Sunday 4th October 2015 | 11:00 am – 4:00 pm.

Images © Liberty Pearl Photography and Leon Theisinger of Kioo Marketing

Videography: Baxter and Ted

Shoot Co-ordinator: Jenny Wren Weddings & Event Planning

Venue: The Duke of Cornwall Hotel, Plymouth, Devon

Styling: Inspire Hire

Champagne Saucers and Vintage Crockery: Meadow Sweet Vintage

Flowers: Jules Champion Flower Design

Hair and Make Up: Madame Tashy

Dresses: Bridal House of Cornwall and The Wedding Company

Suit: The Wedding Company

Accessories: Peppermint Bridal

Stationery: Hip Hip Hooray

Cake: Cut me off a Slice

Car: Mr Alfie’s Jaunts

Models: Sarah Jane Mackfall and Tommy J Stewart. Mia (flower girl), Harry and Rudy (pageboys)

Vintage winter wedding at Trevenna Barns Cornwall

It was a wonderful day for a vintage winter wedding at Trevenna Barns in the Parish of St. Neot, Cornwall. The bride grew up next to the beautiful rural wedding venue and has had her heart set on getting married their. The venue is such a naturally beautiful location just perfect for wedding celebrations. The couple love Trevenna’s Location in Cornwall overlooking the staggering landscape of Bodmin Moor. The venue has a real countryside feel, with ancient stone walls, sleek glass & walnut stairs, log burners. The bride wore a stunning vintage style wedding dress with a simple red bouquet which beautifully complemented the dress. I loved the rustic theme to the wedding, the flowers in glass jars were so pretty.

Bristol wedding – Ashton Court Estate

Claire and Ollie were married in the stunning Ashton Court Mansion in Bristol this November.

Their wedding was themed with the beautiful Bristol Blue* and gold and the couple share a great passion for music so their wedding was a very lively affair. The couple have an abundance of amazing friends and family and it was a pleasure capturing their perfect day!

Ashton Court Mansion sits proudly on the edge of 860 acres of glorious, undulating parkland. Protected by a sweep of high ground, the estate is only a short distance from the Clifton Suspension bridge, and a five minute drive from the city’s vibrant and cosmopolitan centre.

*This shade of blue is used for the world famous Bristol blue glass, which was started back in 1988 by James Adlington, with the help of glass maker Peter St Clair.